OCB Rolling Papers Blazes New World Record at Hall of Flowers

The record attempt was part of the larger Hall of Flowers event, which attracted over 13,000 attendees and featured more than 300 vendors.

OCB Rolling Papers Blazes New World Record at Hall of Flowers
Record being broken at the Hall of Flowers. (image supplied by OCB/Hall of Flowers)

OCB Rolling Papers has set a new world record for the most joints lit simultaneously. The event took place on Saturday, September 21, 2024, at the Hall of Flowers trade show and festival in Santa Rosa, California.

At precisely 4:20 p.m., a staggering 7,000 participants sparked up in unison, creating a spectacle that was as visually impressive as it was culturally significant. The event, held at Sonoma County's fairgrounds, brought together cannabis enthusiasts from diverse backgrounds to celebrate the art and craft of rolling.

Brand ambassadors were on hand to distribute OCB's rolling papers and share expert rolling techniques with attendees. The sheer scale of the event was captured by aerial drones hovering above the crowd, documenting this milestone for posterity.

The record attempt was part of the larger Hall of Flowers event, which attracted over 13,000 attendees and featured more than 300 vendors. The festival offered a range of experiences including live music, food trucks, product demonstrations, and brand activations. OCB took the opportunity to showcase its collaboration with Seth Rogen's Houseplant brand, hosting a lounge where attendees could experience their new rolling paper line alongside Houseplant's smoking accessories and home goods.

Rama Mayo, co-founder of Hall of Flowers, expressed enthusiasm for the event, saying,

"The energy was electric, the vibe was unparalleled, and it was amazing to see everyone come together to set this record."

This record-breaking achievement demonstrates the unifying power of cannabis in bringing people together for a shared, memorable experience. As the cannabis industry continues to evolve and grow, events like this serve as milestones, marking the progress and acceptance of cannabis culture on a global scale.

For Australian cannabis enthusiasts, this event serves as an inspiring example of the community's potential to come together and create history.

While legal and cultural contexts differ between countries, the spirit of celebration and unity demonstrated at Hall of Flowers resonates with cannabis communities worldwide.